Do you build authority over time with AI—or does it reset every time a new model drops? You've probably felt this tension: you spend months building a credible brand, then a shiny new AI model comes out and you wonder, 'Will it forget us?' This article will help you understand what 'authority' actually means in an AI-driven economy, what genuinely compounds over time, what can change with each model release, and what to do so your company stays the obvious first choice when AI systems summarize your category...
