30/10/2026Is Blocking AI Crawlers in robots.txt Protecting Your Shopify Store or Hiding It?Olivier Leclerc·9 min
24/10/2026llms.txt, agents.md or Neither: What Shopify Already Publishes for You and What Is Worth EditingOlivier Leclerc·9 min
21/10/2026From Draft to Live: Following One Product Page Change Through a Managed GEO EngagementOlivier Leclerc·11 min
18/10/2026Will It Arrive by Christmas? How to Write the Shipping and Returns Answers AI Assistants Give Your ShoppersOlivier Leclerc·10 min
20/09/2026How to Check What AI Assistants Say About Your Products (Without Trusting a Single Screenshot)Olivier Leclerc·7 min
2/09/2026FAQ Rich Results Are Gone From Google. Here's What Your Store's FAQs Should Do NowOlivier Leclerc·6 min
19/08/2026Shopping by Proxy: What an AI Assistant Checks Before It Puts Your Product in Front of a BuyerOlivier Leclerc·6 min
1/08/2026Why AI Assistants Repeat Facts, Not Adjectives: Writing Product Pages They Can QuoteOlivier Leclerc·7 min
25/02/2026Porque é que o blogue da sua loja não aparece nas respostas da IA (e quais páginas aparecem)Olivier Leclerc·7 min
Fundamentos da GEO15/01/2026How Do I Get ChatGPT and Other AI Assistants to Recommend My Products?Olivier Leclerc·8 min
Fundamentos da GEO25/12/2025Does AI Visibility Carry Over When a New Model Comes Out?Olivier Leclerc·6 min
Fundamentos da GEO5/12/2025SEO vs GEO: What Changes for an Established Shopify Brand, and What Doesn'tOlivier Leclerc·9 min