Terms of Service

These Terms of Service (the "Terms") are a binding agreement between you and InceptionAi ("InceptionAi", "we", "us"), the company operating the geOracle platform, website, Shopify application, and related services (together, the "Service").

By creating an account, installing our Shopify application, or using the Service, you agree to these Terms and to our Privacy Policy. If you use the Service on behalf of a business, you represent that you have authority to bind that business, and "you" refers to that business.

geOracle helps merchants improve how their store and content are understood and surfaced by AI systems (generative engine optimization). The Service includes analysis, recommendations, content generation, publishing integrations, and reporting, available through our web platform and our Shopify embedded application.

We continuously improve the Service and may add, change, or remove features. Where a change materially reduces core functionality you have paid for, we will provide reasonable notice.

geOracle is sold as one managed service for Shopify store owners. To become a client you need a Shopify store you control, the authority to install applications on it, and an active monthly subscription under section 4. There is no self-serve or do-it-yourself version of the Service: a geOracle operator does the work inside your Shopify admin, and where the Service is configured to require approval nothing reaches your live storefront until you approve it.

The Service is intended for business use. You must provide accurate account information and keep it current. You are responsible for all activity under your account and for keeping credentials confidential. Notify us promptly of any unauthorized use.

You must be of the age of majority where you live and able to enter into a binding contract. We may decline or end an account where we cannot actually deliver the Service, for example where the store is not on Shopify or the access we need is withheld.

Paid plans are billed as a monthly budget you choose, through Shopify Billing when you subscribe from our Shopify application, or through Stripe when you subscribe on the web. Amounts are in US dollars unless stated otherwise. Applicable taxes may be added.

Managed service: monthly budgets at or above the published threshold carry no onboarding fee. Below the threshold, a one-time onboarding fee applies before the subscription starts; it is non-refundable and is not credited against later budget changes.

Minimum budget: we do not take on a managed client below a published minimum monthly budget. It is US$99 at the time of writing; a promotion may set it lower for a specific group of merchants, and the figure shown on our pricing page is always the current one.

Promotions and waivers (including onboarding-fee waivers for merchants who can show they paid for a comparable third-party product) have no cash value, are non-transferable, may require reasonable verification such as a third-party invoice, and end on the stated close date. We may reverse a waiver obtained through inaccurate or fraudulent claims.

You can change your budget or cancel at any time; changes and cancellations take effect according to the billing platform's rules, normally at the end of the current billing period. Fees already charged are non-refundable except where required by law or by the billing platform's own policies.

We may change our pricing with at least 30 days' notice; changes apply from your next billing period.

Your monthly budget is metered in credits. Credits are our internal unit for measuring the work the Service performs on your store: analysis, content generation, publishing, and monitoring. They are an accounting mechanism inside your subscription, not a separate product, and they have no cash value.

Your monthly budget converts to credits at the start of each billing period and is use it or lose it. An unused monthly allowance does not carry into the next period. Amounts you pay outside the monthly budget, such as the one-time onboarding fee in section 4, are added to a separate balance that does not expire and is drawn down as the work is done.

We may also grant promotional credits. Your paid balance is consumed before promotional credits unless we state otherwise, and credits are non-transferable and are not refundable once consumed.

To provide the Service we access data you authorize through your platform's permission system (for example Shopify access scopes): product, content, and storefront data. We act on your instructions; where the Service is configured to require approval, changes to your live store are applied only after you approve them.

You retain all rights to your store data. Our handling of personal information is described in our Privacy Policy.

Roles. For personal data of your store's customers that we process through your platform's APIs, you are the data controller and InceptionAi acts as your data processor (service provider). We process that data only on your documented instructions, as configured through the Service, and for no other purpose.

Scope. The only customer personal data we process from your orders is the converting visit's source and referring URL, the order total, and the order date. We do not request customer names, email addresses, phone numbers, or shipping addresses. Order records are processed transiently to compute aggregate metrics and are not stored; we retain only monthly aggregates that cannot identify an individual customer.

Sub-processors. We use vetted infrastructure providers to operate the Service, currently Supabase (database hosting) and Vercel (application hosting), each bound by data protection obligations. Customer personal data is never sold or shared, never used for advertising or profiling, and never sent to AI model providers.

Security. Data is encrypted in transit and at rest, and platform access tokens are additionally encrypted at the application layer. Access to production data is limited to what operating the Service requires.

Deletion and requests. We honor your platform's privacy mechanisms automatically (for Shopify: the customers/data_request, customers/redact, and shop/redact webhooks) and delete your stored data when you uninstall or on request, as described in our Privacy Policy. This section, together with the Privacy Policy, is our privacy and data protection agreement with you for your customers' personal data.

The Service generates suggestions and content using artificial intelligence. AI outputs can contain errors. You are responsible for reviewing content before you publish it and for its compliance with laws and platform rules that apply to your business.

As between you and us, you own the content the Service generates for your account once delivered to you. You grant us the limited rights needed to operate the Service, such as storing and processing your content.

You agree not to misuse the Service. In particular you will not: use it for unlawful, deceptive, or infringing activity; attempt to probe, disrupt, or overload our systems; reverse engineer the Service except where the law permits; resell or provide the Service to third parties as your own offering without our written consent; or use it to generate content that is illegal or that violates the rules of the platforms where you publish.

We own the Service, including its software, models, designs, and brand. These Terms grant you a limited, non-exclusive, non-transferable right to use the Service for your business while your subscription is active. If you send us feedback, we may use it without obligation to you.

The Service interoperates with third parties such as Shopify, AI model providers, and search or answer engines. Their terms govern your use of their services. We are not responsible for third-party services, and their availability or behavior may affect features of the Service.

How AI systems rank, cite, or describe your store is decided by systems we do not control. We work to measurably improve your store's readiness and visibility, but we do not guarantee specific rankings, citations, traffic, or revenue outcomes.

The Service is provided "as is" and "as available". To the maximum extent permitted by law, we disclaim all implied warranties, including merchantability, fitness for a particular purpose, and non-infringement.

To the maximum extent permitted by law, neither party is liable for indirect, incidental, special, consequential, or punitive damages, or for lost profits, revenue, or data. Our total liability for all claims arising out of the Service is limited to the amounts you paid us for the Service in the 12 months before the event giving rise to the claim.

Nothing in these Terms excludes liability that cannot be excluded under applicable law, including under Quebec consumer protection rules where they apply.

You may stop using the Service and cancel at any time. We may suspend or terminate your access if you materially breach these Terms, if required by law, or if we discontinue the Service, in which case we will provide reasonable notice where practicable.

Upon termination your right to use the Service ends. Sections that by their nature should survive (including intellectual property, disclaimers, limitation of liability, and governing law) survive termination.

We may update these Terms from time to time. If a change is material we will give notice, for example by email or in the product, before it takes effect. Continuing to use the Service after a change takes effect means you accept the updated Terms.

These Terms are governed by the laws of the Province of Quebec and the federal laws of Canada applicable in Quebec, without regard to conflict-of-law rules. The courts located in Quebec have exclusive jurisdiction, subject to any mandatory consumer rights to another forum.

Translations of these Terms are provided for convenience. The English version governs in case of any conflict. Les parties confirment leur volonte que cette convention soit redigee en anglais; a French version is available on request.

Questions about these Terms: contact us through the contact page or at the address shown there. Legal entity: InceptionAi, Quebec, Canada.